Learn How to Work Less and Enjoy It More

Serial Entrepreneur & Ultravagabond

Timothy Ferriss, author of the 4 Hour Work Week, is a self-described “serial entrepreneur and ultravagabond” who lives a lifestyle that most of us could only dream about — until now.

Ferriss presents a step-by-step guide to his free-wheeling lifestyle, allowing us to follow in his footsteps and realize lifelong dreams. Ferriss has been called “Indiana Jones for the digital age”.

This interesting book has been number one on three different best seller lists: Wall Street Journal, NY Times and BusinessWeek.

Replace Obsolete Assumptions

His basic premise is that we need to adopt the “Rules of the New Rich” and let them bring power and choice into our lives.

Online Businesses need to replace limiting assumptions and their owners need to learn how to enjoy life now. We’d like to be able to manage our businesses, and our lives, from anywhere, anytime.

Ferriss encourages us to abandon deferring a luxurious lifestyle and instead, build the life we want right now, using the currency of freed-up time and increased mobility.

Rules of the New Rich

According to Ferris, the “Rules of the New Rich” include the following:

• Retirement is Worst-Case Scenario Insurance
• Interest and Energy are Cyclical
• Less is Not Laziness
• The Timing Is Never Right
• Ask for Forgiveness, Not Permission
• Emphasize Strengths, Don’t Fix Weaknesses
• Things in Excess Become the Opposite
• Money Alone is Not the Solution
• Relative Income is More Important than Absolute Income
• Distress is Bad, Eustress is Good

The 4HWW Model

His model provides us with a roadmap for realizing our own lifelong dreams. He shows us how to:

• Live like a millionaire
• Free time and automate income
• Outsource our lives to overseas virtual assistants for $5/hour
• Travel the world without quitting our jobs
• Eliminate 50% of our work in 48 hours
• Trade a long-haul career for short work bursts and mini-retirements

He uses the DEAL acronym to describe his model, where:

• D = Definition
• E = Elimination
• A = Automation
• L = Liberation

He encourages us to use “Dreamlining” to design our own luxurious lifestyles. His recommendations rely heavily upon elimination, simplification, and outsourcing to virtual assistants.

Both art and science contribute to Ferriss’ Lifestyle Design (LD). Lifestyle Design (LD) relies heavily upon automation, i.e., building systems and processes that remove ourselves as bottlenecks. But never automate anything that can be eliminated, and never delegate anything that can be automated or simplified.

Carpe Diem!

Use this book as a roadmap taking you on a journey to opportunities that others will never see. Having choice; i.e., the ability to choose is powerful.

This is a very compelling book and presents a plan that is easy to understand and apply.

Following Ferriss’ lead, I plan to aggressively pursue my lifelong dreams.  I plan to implement many of his ideas into my own life.

One superb starting point for gathering all the  knowledge about internet marketing that you’ll need to be successful is to sign up for the Online Success for Beginners classes.

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