Article Marketing Plan: Create One Using These Steps

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Article Marketing Key Steps:

Article Marketing is a excellent way to get free Search engine traffic . The key is having a solid article marketing plan. Your plan must include a set number of articles to publish per month. You must follow through and stick to your guns and make sure you publish the number articles you have set in your plan for each month.

My article marketing plan calls for to write and submit 1 article per week for my fishing site, now some weeks I write more, but never less than 1 per week. You are probably thinking why only one article a week , why write and submit dozens of articles a week? Well you need to understand you are building a foundation for your business so quality of your articles is key to building a on-line respectability. Remember your goal to be recognized as a expert in your Selected niche market.

Article marketing is not a quick hit traffic generator, This process takes time and your website traffic increases will be over time. There are some ways to jump start your efforts by automation but you need to learn the basics before using these tools. There are no guarantees on how much website traffic you will receive but I can guarantee that the traffic you do receive will be highly targeted and that is best kind of website traffic you can receive. Just for example I have been using my article marketing plan for approximately two years now. My plan has been very successful and I have doubled my sales through my fishing site over this time.

Now let’s get to the meat of my article and look at key steps that are needed to make your article marketing efforts successful.

#1 Identify your “niche” market. Do not waste your time starting to write articles until you have completed this step. The more specific you are when you identify what you want to write about the better success you will have.

#2 Based on what you have chosen as your “niche market” you will now need to create a list of keywords that are associated with your selection. This list should be no less than 50 keyword phrases. The more specific you can be with your phrases the more website traffic you will generate to your website. {I do not recommend you start out targeting single keywords, select keyword phrases about your niche that are two and three words in length. Concentrate on using keyword phrases that are two and three words in length.} To be honest with you I have never done very well with single keywords in my articles. It has been my experience that single keywords do not score high for me on the search engines. If you have a low advertising budget, like most of us, I would like to suggest an excellent free keyword phrase generator that is offered by Google adwords. This service is free and you do not need to deposit any money. Type in a single keyword that is associated with your “niche” market. Adwords will generate a list of two and three keyword phrases for you. Make sure you download or copy this list for future use when you are writing your articles.

#3 Start writing articles that use some of the keyword phrases from your list . Start out writing by inserting your two and three word phrases as you go. When you are writing your articles make sure that you do not repeat your keyword phrase but every 100 words. For example, if I were going to write an article that included “crappie fishing” in my first paragraph , then I could not repeat this phrase for 100 words. There are ways to mix your phrases up to get the same ranking without duplicating your phrases; example instead of using “article automation” you could use “automate articles” and not be penalized by the search engines for excessive keywords. Remember concentrate on the quality of your article when inserting keyword phrase. It’s important that you get the attention of the reader.

#4 Create a list of article directories to submit your article too. There are some steps to this that I recommend you use because all article directories are not created equal. You need to build a list of directories that prioritized by their Google rankings. First thing you need to do is go to Google and type in “article directory” in the search box. The results will give you 1000’nds of sites to use in your list development. I Do suggest two very important article sites that are worth mentioning that you should put at the top of your list, and they are ezinearticles.com and Searchwarp.com. I use a free Google ranking tool that is simple to use to locate each sites ranking. Just go to Google and do a search using the keyword phrase “Google website ranking tools” this should bring up a list of sites that offer this tool. Or you can contact me and I send you the link to the tool I use. Just a note when developing a list use sites with rankings of 6,5,4,3 first, these sites will get you some traffic over time.

Well folks that should do it! Good luck with your article marketing efforts may success come your way!

Mark Fleagle owner of the article-miracle.com is an expert author at Ezinearticles.com and a silver member at Searchwarp.com Learn how to increase your website traffic using article marketing the right way! Learn why the most successful website owners have migrated to Article Marketing Automation Details Here: http://www.oldfishinghole.com/article-marketing-strategy.html

Also Click Here For more detailed information on article marketing

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Own a Customized Top-Level Domain

If you arelooking for a more direct and personal way to interact with consumers, instead of sending them to your company’s Facebook page or Twitter profile, what could be better than an entire site devoted solely to your brand?

That is exactly what you’ll be able to secure in early 2010 when you’ll be able to buy a .brand instead of .com. Your company name can replace the .com! Imagine your company’s emails coming .your brand here. Or your emails coming from you.yourlastname! Will Nike launch branded communities on a .nike domain? Can your company create an exciting microsite on .your product name? Whether you are a consumer products reseller, technology company or healthcare organization you need to know how this upcoming domain registration change will impact your company’s online technology marketing efforts.

ICANN (Internet Corporation for Assigned Names and Numbers) will be allowing customized top level domains starting sometime in 2010.  ICANN is instituting the change to allow more visibility and intuitiveness in domain name choices.  After all, what does a “.com” mean to most people?  A .nike would be much more intuitive. ICANN is reviewing its application process and will soon announce when in 2010 the customized top-level domains will be available.  However, it’s not going to be as easy as buying a .com or .org domain name.  The ICANN application process will require the following:

  • A business plan including a marketing plan listing how you will maintain and promote the domain over a 5-year period
  • Policy overview
  • Comprehensive documentation of community support (if the domain is for a community site)
  • A competent and stable technology provider for registry services and hosting

Custom domains are not going to be a minor or cheap undertaking for most companies.  It will demand a large budget and commitment to the project.  In order to apply to ICANN, you company is going to have first decide if a top-level custom domain is worth the effort.  Then you will have to get started immediately on the requirements listed above.

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Software Marketing Plan

The modern tendency of planning business development strategies and tactics is the software marketing plan version, which means that the making of the marketing plan receives software assistance that increases efficiency and complexity. We can in fact speak of the assisted-software marketing plan as a map or a road that backs up the service and product promotion. Here is how the system works for any business in general, because, although the specificity differs, the objectives and steps to achieve them are basically the same.

software marketing plans

Let us consider for instance the promotion of the business program in a software company. The software marketing plan needs to identify the benefits with the client; what are the needs of the potential user? How would you like to define the software application? The software marketing plan ought to include the features that set the item apart from the competition. Is price part of the strategy? Competition is very tough in the software industry, and all the elements mentioned so far make the difference between success and failure in sales.

marketing plan for software

Based on the product features, the software marketing plan has to develop a section with the primary market features. Who do you plan to sell to? What strategies do you intend to rely on in order to reach prospects? And here it all depends on what the software can do, who you choose to advertise it to and how you perform the promotion as such. Even the market is organized in niches that need to be breeched by careful tactics.

Every software marketing plan should include a careful analysis or evaluation of the competition. And here, promotional strategies should focus on those elements that make you stand apart from the rest. You have to be convincing for an audience that has not decided whether to buy or not. Business success further depends on the market size. Learn how much of the market is dominated by your competitors.

software marketing plan

Once you are through with this stages of the software marketing plan, start working on the marketing strategies to implement. The software marketing plan needs to focus on the advertising method, the promotional pattern and the capacity to determine the efficiency of the campaign. In the final form, the plan will turn into a guide to the marketing implementation, even if changes are possible on the way when you realize that something requires a different kind of action.

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